Che Jesus – OOH

This poster was created for the UK’s Churches Advertising Network for Easter and presents Jesus as a revolutionary rather than a blond haired pacifist wearing a nightie. The poster has appeared in the National Gallery and the V&A and lives on as a design on tshirts, mugs and tote bags. A high point was when Alberto Korda, the photographer who snapped the original ‘Che’ image gave the ad his blessing in an interview with the BBC World Service.

 

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